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Shopify Hero Sections
Above-the-fold statements: the headline, the hook, the first CTA.
6 captured · across all niches and pages
What it is
The full-width, above-the-fold opener on a home or landing page: a headline, a supporting line, one or two calls to action, and a defining image or video.
What it's good for
Making the value proposition land in the first second. A good hero answers what the product is, who it's for, and why now — before any scrolling happens.
How stores use it
Product-led brands show the product in use with a single CTA to the bestseller. Sale periods swap in offer-led heroes. The pattern to study is how little text the best ones need.
6 sections
